Color Psyche 101

A pop of color can make an outfit a look in a flash. Where would we be without our beloved seasonally colored handbags, our statement jewelry, brilliant scarves, vibrant heels and a myriad of other pieces that give new meaning to the little black dress, the little white dress and our wardrobes in general. However, color isn’t just for show. What we wear entices more the eye, mood and emotion. What are we really saying when we wear color?

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White

  • purity, innocence
  • space
  • neutrality

Black

  • power, strength, authority
  • intelligence
  • slim
  • death and mourning

Gray

  • neutral
  • timeless
  • practical

Red

  • love, romance
  • gentleness
  • warmth
  • comfort
  • energy, excitement, will-power

Orange

  • happiness, joy
  • energetic, stimulation
  • excitement, enthusiasm
  • warmth
  • wealth, prosperity
  • sophistication
  • change, transformation

Yellow

  • happiness, laughter
  • cheerfulness, optimism 
  • warmth
  • hunger
  • intensity
  • frustration, anger
  • attention-getting

Green

  • natural
  • cool
  • growth
  • money, wealth
  • health
  • tranquility, harmony, calm
  • envy

Blue

  • calmness, serenity
  • cold
  • apathetic
  • wisdom
  • truth, loyalty
  • focused

Purple

  • royalty
  • wealth, prosperity
  • sophistication
  • wisdom
  • exotic
  • spiritual, mysterious
  • respect

Brown

  • reliability, stability
  • friendship
  • sadness
  • warmth
  • comfort
  • security
  • natural, organic

Pink

  • romance, love
  • gentle
  • calming

xox, Elle

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